Posted by Jane Bozarth | Posted in Uncategorized | Posted on 18-06-2011
There is a lot of talk lately, much of it in the abstract, around the idea of ”design experiences”. These can support new learning or, depending on your definition of ‘learning’, at least new thinking. They are carefully crafted experiences designed to elicit specific affective and cognitive responses, as well as create memories, in the atmosphere of a particular desired user experience. Randall Case (on Twitter as @Djudje) wrote a series of blog posts about the need for more experiences and fewer courses. The example here offers such disparate experiences as carnival games, WII, and Build-A-Bear.
What experiences already exist in your organization? What experiences need to exist? What is your role in that?